After 4 years of convincing my parents that my university education didn’t just teach me to professionally send Snapchat selfies and live tweet awkward run-ins with exes, I took my degree in Social Media Communications and love for all things digital to Ogilvy & Mather and VaynerMedia. With these two agencies, I was given the opportunity to do digital strategy and content creation for some of the biggest brands in the country, from all around the country - most notably San Francisco, CA, Chattanooga, TN, and Los Angeles, CA. Beyond that, these early career years taught me that human experience comes first and that motivation comes easy when you truly love what you do.
More recently, I have settled back into my home of Venice, CA where I am leading digital strategy and optimization for System1, a data-driven performance marketing company. It is here that my creative nature met it's data-driven soulmate and, well, things just started to make sense.
But this is just half my story.
Every waking moment outside of my office is committed to new experiences - ideas, challenges, people, places, I could go on. I wholeheartedly believe that one does not need to drop everything in order to see the world. Rather, I believe we can have it all - the hustle, the hometown, the relationships, and the adventure. And with this has come an unfaltering obsession with the outdoors and the life that comes with.
So, when my answer to a simple question like "what drives you?" is squished PBJs, running up mountains until I can't run anymore, good storytelling, and insight-driven decisions, please don't be alarmed.
Instead, let's grab a beer and chat it over.
CURRENTLY BASED IN: Venice, CA
AVAILABLE FOR: Digital strategy, copywriting, or photography gigs worldwide. Also backpacking trips, runs, beers, and the likes.
PAST CLIENTS & PARTNERS: Google, The Outbound Collective, Yahoo, Starbucks, Maybelline, Bud Light, Icebreaker, Camelbak, Levis, Pacific Sunwear, Clarisonic, DuPont, Ruby Tuesday, Aflac, Chacos, The North Face, Vasque, REI, Hydrapak, Nature's Recipe, Milk Bone, and more.